Auburn Hills, Mich. – Chrysler Group LLC has reported U.S. sales of 139,015 units, a 4 percent increase compared with sales in February 2012 (133,521 units), and the group’s best February sales since 2008.
The Dodge, Ram Truck and FIAT brands each posted year-over-year sales gains in February compared with the same month last year. The Dodge brand’s 30 percent increase was the largest sales gain of any Chrysler Group brand in February.
February was a record-setting month for eight Chrysler Group vehicles.
The all-new Dodge Dart compact car continued to build momentum setting an all-time sales record in February with its 8 percent month-over-month sales gain. In addition to the Dart, the Dodge Challenger muscle car set an all-time sales record with its 34 percent sales gain. Two additional Dodge brand models set records as well. The Dodge Avenger mid-size sedan and Dodge Journey full-size crossover each set a sales record for the month of February.
Ram pickup truck sales increased 3 percent in February, compared with the same month a year ago. The pickup truck was Chrysler Group’s top-selling vehicle by volume in February followed by the Chrysler 200 mid-size sedan and the Dodge Grand Caravan minivan.
Two Jeep® brand vehicles had record-setting February sales. The Jeep Patriot compact SUV and the iconic Jeep Wrangler each set sales records for month of February. The Chrysler 200 mid-size sedan and Fiat 500 also set sales records for the month.
Dodge Brand – Dodge sales were up 30 percent last month, the brand’s best February sales in six years and its 21st-consecutive month of year-over-year sales gains.
Ram Truck Brand – Sales of the Ram pickup truck – Motor Trend’s 2013 Truck of the Year – were up 3 percent in February, the truck’s 34th-consecutive month of year-over-year sales gains. It was the truck’s best February sales in six years.
FIAT Brand – Sales of the Fiat 500 were up 2 percent in February, a record for the month. It was the 12th-consecutive month in which the Fiat 500 has set a sales record. The Fiat 500 Abarth was named Best Sport Coupe in MotorWeek’s annual Drivers’ Choice Awards last month.
Chrysler Brand – Chrysler brand sales were up 21 percent month-over-month versus sales in January. The Chrysler 200 mid-size sedan set a sales record for the month of February with its 18 percent sales gain. The 200 was the Chrysler Group’s second-best selling vehicle in February, coming in behind only the Ram pickup truck, which was the volume leader.
Jeep® Brand – Wrangler sales were up 8 percent, while sales of the Patriot were up 24 percent compared with the same month a year ago. The Jeep Compass compact SUV had its best February sales in six years with its 36 percent gain compared with the same month a year ago.
– Ralph KisielWritten by: